Strategic partnership

A strategic export partnership is a formal collaboration between two or more companies aimed at combining their resources, skills and expertise to achieve common objectives in foreign markets. This type of partnership enables companies to overcome the challenges of internationalisation while maximising growth opportunities.

Stratexim Consulting: your expert in international partnerships

Thanks to our experience and numerous training courses, Stratexim Consulting specialises in researching, evaluating, setting up and managing international partnerships. Here are a few key points to guide you in your approach:

1. What is a partnership?

A partnership is a formal agreement between two or more parties to work together to achieve common goals.

2. What are the objectives of a partnership?

Partnerships can pursue various strategic objectives, such as :

  • Neutralise the competition.

  • Horizontal or vertical integration.

  • Gain access to a protected market.

  • Reduce costs.

  • Increase sales.

  • To achieve the growth needed to reach critical mass.

  • To exploit specific technologies or know-how.

3. Conditions for a successful partnership

To ensure the success of a partnership, a number of conditions must be met:

  • Establish a relationship of trust and encourage openness.

  • Encourage collaborative working and consultation.

  • Respect the organisational missions, expectations and limits of each party.

  • Share powers, risks and responsibilities.

  • Invest resources jointly.

  • Maintain complete transparency, both internally and externally.

4. Tools for identifying potential partners

A wide range of tools and players are available to help you find and identify the partners best suited to your needs. Stratexim Consulting can guide you through this crucial stage.

5. How do you assess a good partner?

To ensure the quality and relevance of a partnership, it is essential to consider several key criteria when assessing potential partners.

6. Managing the network of partners

A successful partnership is based on active network management. Maintaining and revitalising relationships with your partners is a fundamental key to their long-term success.

7. The importance of the legal aspect

All partnerships must be formalised through a specific agreement that takes into account the particularities of the collaboration. This agreement must include at least the essential information needed to clarify the terms of the cooperation.

With the support of Stratexim Consulting, you can benefit from comprehensive expertise to optimise every stage of your international partnerships.